What's your signature...?
Every job bears the signature of the person that did it !
Oooh a scary thought this one ! When you come to think about it, every job you do bears your signature…. whether its emptying the bins, putting descriptions to images on your website, or employing people.
So, the real question behind this one, is do you think other people notice what you do and how you do it? The answer is of course, nine times out of ten a resounding yes !
If you gossip about customers behind their backs
If you don’t pay attention to what people are saying
If you argue with a customer instead of delighting them
If you hide behind email
If you blur the truth a little
If you network to get not to give
If you do as little as you can get away with…
Then the customers already know who you are, because what you say is only 20% of the picture, what you do is the other 80%.
Its easy to say stuff, not so easy to do stuff…… but its what you do that makes you who you are……
What’s your signature ?
What’re your staff’s signatures like?
What’s your shop signature ?
Tags: signature