Posts Tagged ‘Working hard’

The definition of insanity…

Wednesday, June 17th, 2009

Einstein said it best !

Einstein said it best !

I believe it was Einstein who came up with this oft repeated quote although i’ve seen it attributed to others too. Basically, the definition of insanity is doing the same thing over and over again and expecting a different result !

How often in life do we do this ? I don’t have enough fingers and toes to even begin to count the number of times i’ve fallen foul of this truism.

If you find yourself negotiating with your staff, bemoaning your sales figures, despairing at the market, or putting the same advert in the same magazine month upon month(without testing it) then you’ve surely strayed down this route.

The clever thing to do (apparently) is to pick yourself up, dust yourself off and have a look at what you could do differently?

Implement a personal development meeting with each of your staff ?

Try a new sales avenue - take the product to the customer rather than waiting for them to come to you ?

Look at all the businesses that are surviving and thriving in our current economy?

Teach yourself the basic rules for PR so you can be the story instead of the advertising supporting the story ?

If any of these would be doing something differently to how you normally do it, then they’re worth a try.

What else could you come up with thats totally different to how you normally do things ?

Heck, if it ain’t broke then don’t fix it, but if you find yourself going home to your spouse or long suffering partner and complaining about the same things more than once a week, then its probably time for a change, before you drive yourself, or maybe them, quietly insane.

It might even be fun to do something differently. What five things in your store or the running of your store drive you crazy ?

Have a quick brainstorm with anyone who’ll listen about what you could do about them, don’t rely on partners and staff, involve the milkman, people down the pub, your hairdresser, anyone who might have a different view point to you -after all your way hasn’t been working so well, so maybe its time for a new approach ?

What have you got to lose ?

Cinderella and retail !

Wednesday, May 27th, 2009

Cinderella and retail

Cinderella and retail

We all know the story of Cinderella, its an inspiring and heartwarming story. But any idealised version of what we should do, doesn’t really come close to how it really is, or even how it might evolve as time goes on.

To continue the Cinderella analogy, we all want to find our Prince Charming, and put on the beautiful glass slipper and live the fairy tale. We all want the love story !

But idealised love and real love are not the same thing, just as the idea of having a shop and the reality of having a shop are not the same thing.

Falling in love is easy, putting on the glass slipper is easy, but being in love is harder and making it work day after day, year after year is much harder. Sustaining the dream is the difficult part.

Getting the keys to your first shop is usually surprisingly easy, fitting it out and choosing the products is exciting, but it’s just the beginning, not the end.

Getting a shop is the easy part, like putting on the glass slipper. The rest takes hard work – hard work to sustain the enthusiasm, motivate the staff, check on the competition, find new and exciting products, keep up to date on new trends and market your business.

Just like the Cinderella story, someone missed out on telling us that life can be unfair, big local businesses can close, town centres can evolve, and not in a good way, competition can open up next door, and economies don’t always work in your favour.

So, what are we to do ? The only option is to choose it the way it is…. After all it isn’t any different to how it is. Then go to work on making it the way we’d like it to be and that’s a serious business decision.

True love is not a temporary thing, it comes with time, it’s not a Cinderella story. It’s a story of commitment, and doing the little things well, with a light heart, not because you have to do them, because you want to do them.

Naturally it’s the same for owning a shop and running a shop. Most of the hard work is behind the scenes, but its vital, and its vital that you maintain your passion for your business, because when the passion starts to fade it’s obvious to everyone……

The harder i work, the luckier i get…!

Wednesday, May 13th, 2009
Make your luck

Make your luck

The harder i work, the luckier i get !

Actually while an element of luck does play a part in all of our lives, i think the element that continually gets a bad press is pure plain and not so sexy hard work.

I love quotes about success, they are so apt - “success is 1% inspiration and 99% perspiration” for example. You can’t argue with it, its just true and said far more succinctly than i could ever hope to.

So, why the nations fascination with the quick fix, the lottery win, the celebrity show? Is working hard and getting on with it, so unsexy? Behind any seemingly glamorous job is a large quantity of deeply dull stuff to do. Even rock stars get fed up with the touring, lots of sitting on a bus for 2 hours of show - based on hours its not so appealing.

I think the answer is not to aspire to the lucky shot thats going to change it all for you, the winning ticket, or the talent spotter (unless you really do have talent of course) I think you build your own luck and you build your own life….

The problem with running after a dream is that its illlusory, and until you get it you won’t know whether it will make you happy - chances are it won’t - if you win money it doesn’t necessarily make you happy, you just arrive at your problems with more style, and in better clothes…

Success is about giving not getting, giving a great service, creating a great customer list, getting noticed for your fabulous window displays, getting talked about for all the right reasons, and it takes work.

if you want to be talked about for your fabulous window displays for example, then you’ve got to educate yourself on window displays - so you know whats a good one, whats a bad one and how to create one, using depth, colour, repetition, style, season, fashion and a myriad other eventualities….

In other words you have to work at it - you have to work at anything you want to be good at. No short cuts, no quick fixes, no knight on a white horse coming to save you or me.

Jim Rohn, famously said “Don’t wish it was easier - Wish you were better ! ”

Work out what you need to do, be, learn or have in order to be better and work on doing, being, learning or having that - and you’ll get better.

Simple - no quick fixes though !

The future’s bright, but its damn hard work !

Wednesday, February 25th, 2009

You've got to work hard

You've got to work hard

Every thing I read or see, tells me I should be working smarter not harder, and whilst I love the sentiment, I’ve got to ask the question?

Do you think Michael Phelps worked hard to get ready for the Olympics?

Do you think Girls aloud worked hard in the 7 years it took them to build up to winning a Brit award?

Do you think Steve Jobs or Tiger Woods work hard, or do you think they slack off most of the time?

Hmmm its kind of obvious really isn’t it? They work damn hard!

But maybe you think that people who’ve made it don’t need to work as hard? Somehow its all just coasting, once you’ve topped that first hill, its all just plain sailing from there on!

Ahem, I have news for you. When you’ve coasted down that first hill, and got safely to the bottom, you’re going to look around and guess what’s going to be in front of you? Yep, another hill, and if you climb that one, and you most probably will, the view from the top – will be of a whole damn mountain range….

It doesn’t get much easier. You just learn some tools along the way so that hopefully you won’t make the same mistakes again. But guess what? You’ll find new ones to make!

So is this supposed to make you feel depressed? No not really – But a good dose of telling it how it really is should make you feel a bit more sane in a crazy world. This is life, you have to work hard to get anything you want, and if you’re good at something, you can bet your bottom dollar you’ll be rubbish at something else to compensate, so you never get a full scorecard.

So, why am I telling you this?

At some point in time, you realise that if you want to move ahead, and I don’t just mean in monetary terms, then you’ll need to work harder, because lets face it, all the stuff that you do that’s easy to do, becomes boring. You want new challenges, because you already know how to do all that stuff. With every new challenge you’ll discover – as I have done, that hard work is just…. …. part of the ground rules.

But the good news, is that you will get faster at doing stuff, you will learn more, your brain will start to look for ways of doing it better, more efficiently, cheaper, or just delegating it to someone that you pay so you don’t have to do it. Through sheer hard work (and mistakes) you’ll find the efficiencies.

Its like learning to drive, first off, its terrifying, your eyes are glued to the road like two peas on sticks, you grip the steering wheel like its going to escape from your clutches and every road has the potential for disaster.

But now I bet you can drive while texting, eating your breakfast and simultaneously avoiding serious collision. You simply got better at it. You got more efficient – it no longer takes all your attention to stay between the white lines. It’s because you’ve put in the hours. You don’t achieve anything great without putting in the hours.

The best drivers in the world, drive a lot, the best artists, paint a lot, the best speakers, speak a lot – You have to hone your skills, and you can’t do that in a week or a month. The whole myth of working smarter not harder, is just that, a story. It’s always been a story – It’s just a case of how badly you want it? How far are you prepared to go? Coupled of course with, what will you do outside of your comfort zone to achieve your goals?

So the title of this should really have read: Working harder, faster & focused !

So while the future’s bright, it’s not orange, its full of more hard work, so best be prepared for it now. Don’t believe all the hype about working just 4 hours a week in your business and making millions – its just not true, all it does Is have you question your sanity and wonder what’s wrong with you?

Once you reach the top of your tree, the dizzy heights of success, you’ll find that “working harder” is the real truth of the situation, so resolve to keep working hard with a happy heart, in the knowledge that the future will be just as hard, and that’s fine with you.